The great adventures of Operators often take them to remote areas of the world – thereby exposing them to extreme weather conditions.
To protect you and your team from the elements we have designed and developed our series of Operators Skincare products that will take good care of you and allow you to “Extend your adventures”!
Our heritage comes from the Co-Founder Johan de Renouard’s many years of service in the Royal Danish Special Operations Forces.
The design thinking approach that Johan learned to use as chief operations officer in the special forces for mission analysis and designing creative and unconventional solutions to problems at hand, is a vital part of the brand DNA and is also deeply integrated in our strategy for business development.
We are focused on finding new solutions to needs and problems that have the potential to improve the quality of life for Operators and Veterans.
Operators Skincare Viper Queen “Healing Betty”® is the symbol of exceptional skincare that will protect you and your family with a power as potent as a Viper Queen’s maternal instinct. By wearing the Operators Skincare products, you can be certain that your team and your family are well protected from outside elements, enabling them to extend and enjoy their outdoor adventures. The Operators Skincare Viper Queen “Healing Betty” derives its’ name from the product’s protective and curing qualities and is our modern interpretation of the ancient Greek symbol of healing and medicine, “Rod of Asclepius”.
When wearing the Viper Queen “Healing Betty” badge, one signifies rebirth, fertility, revitalization, and rejuvenation.
New series of functional skincare
Operators Skincare is a sun protection series developed and tested in collaboration with professional and hardcore outdoor enthusiasts to cope with the most extreme conditions on the planet. Operators Skincare is developed and produced in co-lab between the Danish manufacturer of “allergy friendly” skincare Dermapharm and former Danish Special Forces Operator Johan de Renouard and is born out of the needs and demands in the military world for functional products, where the products also have been thoroughly tested and are in use. The Operators Skincare series is thus suitable for both extreme sports and outdoor enthusiasts in general.
All Operators Skincare products has been issued with a NATO Stock Number (functions as a military EAN code) by Danish Defence Acquisition and Logistics Organization for easy procurement by other countries armed forces and police forces.
Why did Operators Coffee Club decide to move into skin care?
Our heritage comes from our service in the Royal Danish Special Operations Forces. The design thinking approach is a vital part of our brand DNA and our strategy for business development. We are focused on finding new solutions to needs or problems that have the potential to improve the quality of life for Operators and Veterans.
The coffee business was triggered by a need amongst Danish Special Forces coffee lovers for quality coffee when at home on base and abroad on missions, as an alternative to the instant coffee provided in the field rations. Operators Coffee Club now supplies original Italian coffee and great handheld coffee gear to all outdoor coffee lovers who wants to enjoy great coffee breaks on their adventures.
Together with Danish high-end grocery retailer Loegismose and their creative team of Michelin Star chefs we have developed a prototype for a highly nutritional and pampering “gourmet field ration”. The spinoff of this co-lab is our famous Small and Big Decisions Kit, Hydration Kit and Debriefing Kit. These kits originally designed to pamper war fighters in remote areas of the world are now also used by business corporations as snacks for meetings and seminars.
Danish Armed Forces was in 2018 and still are on missions in the Middle East and Africa. The soldier’s user experience with the supplied “off the shelf” available sunscreen led to a need for the development of a “functional sunscreen”. You cannot operate your weapon, vehicles, or machinery safely when your hands are slippery from applying sunscreen and the white sticky surface in your face and on your arms functions as a magnet for dust, sand and debris thus creating skin irritation. We took on the challenge of creating a “functional sunscreen” that would take care of all the problems experienced under the desert and the arctic sun and allow the soldiers to carry out their duty and performing at their best under the sun in the sandy Middle East and the snow-covered Greenland. The result is a brand-new series of sunscreen designed from a very masculine standpoint but fully usable for both men and women who enjoys a highly active lifestyle.